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Tuesday 24 January 2012

Fashion Communication through different medias

Fashion communication through a billboard. Emporio Armani are
showing their collection through a publicly displayed medium. 
Louis Vuitton's store in New York representing fashion by a
 medium  i.e. its stores architecture.
Fashion shown on street screens. This is an effective way to
publicise your product.
Alexander McQueen's chess board catwalk show is a true rep-
resenation to communicate fashion in a very artistic and conc-
eptual way.
Usage of technology in a beautiful way to create pattern on
that garment as a blank canvas. 
Yet another beautiful show from McQueen by creating a hologram
of kate moss in a floating dress.
United Colours of Benetton
They are showing their brand meaning through this
fashion photography.
Paco Peregrin's fashion photography. I love the cage usage
in the image.
Guy Bourdins surreal and outrageous photography style is
used to portray fashion in a way. 
This image without any words pointing towards Colours of
Benetton.
Ck's perfume commercial showing another medium to show your
fashion product.
Fashion has been communicated here through a musical show
by putting on a performance.
Lady gaga's first performance on born this way, coming out of
an egg.
Gareth Pugh showing his architectural garments through his catwalk
show.
A still image from Pugh's fashion film. 

Friday 13 January 2012

Fashion Communication

Highland Rape
‘Alexander McQueen, Highland Rape collection, Autumn/Winter 1995-6’.



McQueen’s design is a very post modern way to show an historical event through such an erratic way. Highland rape was actually the rape of Scotland by England but people thought that it is about the rape of a woman. The collection referenced the highland clearances. According to Rudolph post modernism is with no morals. In fact it was about blending and making a statement through such a way. It was about his aesthetic and his inside feeling to show it rather then creating for an international market. McQueen showed his collection in a very exposed way. It was seen as shocking and not understood. It had a negative impact on people considering the nudity and non functionality in the real world.
McQueen used leather which is a hard material. Tartan was also used which represents Scotland has got a military element to it. Because of the exposed nature the designs were considered to be non-wearable but they are so well tailored and beautiful fabrics were used that it can obviously be used in a less exposed way. 
McQueen interpreted it in an erratic way which is his way of expressing and how he felt about it. It could have been shown in different ways by different designers according to their own point of view. If he thought it was a rape then there is a relevance to show it on models on catwalk with ripped clothes. This collection may be for those who are restrained and afraid to open themselves. It is for insecure and passionate people and for those who want to make a statement, want to express themselves and are different. Are YOU?

Wednesday 11 January 2012

Pre-Fall 2012-2013 (Street Trend)

          
Striped socks: A small but strong detail that cannot be renounced. Image via The Sartorialist.
Geometric: Tech like fabrics and asymmetrical silhouette. Image via Street Peeper.
Black simplicity: A perfect outfit with a sportish twist due to the shoes and the tech material of the dress. Image via Street Peeper.

NEIL BARRETT S/S12


Shot by experimental fashion photographer Milan Vukmirovic, the new campaign for Neil Barrett's Spring/Summer '12 collection featuring models Daga Ziober at Elite and Victor Nylander (Ford Paris) is a continuation of their first campaign. Photographed in Milan as part of their Hybrid Story (/Saga), Neil Barrett has created a new collection developed around their themes of “ripped and re-assembled” hybrid body shapes as inspiration. 

Monday 9 January 2012

Miguel Endara

http://www.miguelendara.com        http://www.miguelendara.com

This remarkable artwork was composed entirely by hand and is drawn using a pointillism (or “stipple”) technique. Miguel Endara spent 210 hours and logged over 3.2 million dots in the process.

Thursday 5 January 2012

Interior architecture

Very unique yet simple view of lines. The photographer has contributed to the unique view, the way its been captured.

Wednesday 4 January 2012